Nothing measures your visitors
Nothing on your site measures visitors, so there is no way to know what is working.
How to see it yourself, in a minute
- View the page source and search for “gtag”, “analytics” or “plausible”.
- Nothing found means nothing is counting.
Or paste your address into the free audit, which checks this and seventeen other faults in ten seconds.
Why it matters
Without measurement you cannot tell whether a change helped, which pages bring enquiries, or whether that directory listing you pay for sends anyone at all.
Without measurement you cannot tell whether anything works: a new page, an advert, a directory listing, a price change. The site becomes a matter of opinion.
How we fix it
We add privacy-respecting analytics, mark up the actions that matter, and set up a monthly report so you see the numbers without logging into anything.
- Add privacy-respecting analytics.
- Mark the actions that matter.
- Connect Search Console.
- Set up the monthly summary.
How long: Two hours.
Questions people ask about this
- Is this really worth doing on a small site?
- It takes two hours and every later decision depends on it. Yes.
People usually find this page by searching
- “how many visitors does my website get”
- “add analytics to website”
- “website traffic report”
Has your site got it?
Paste your address. This and seventeen other faults, checked in seconds.
Free, on screen in about ten seconds, no call. We fetch your homepage once, the way a visitor's browser does, and nothing else.
Or fix the lot at once
If the audit finds five or more, a rebuild is usually cheaper than five fixes. Prices are on the page.