Websites for tyre and parts suppliers: your tyres and parts on your own site within the hour, and the enquiry on your desk first
You already keep your tyres and parts up to date for the online tyre retailers. The same feed can run a site you own, fast enough to pass Google's real-visitor speed test, where a driver or a garage finds the tyre, sends the enquiry to you, and never sees a competitor's stock beside yours.
What it is like now
- Drivers search their tyre size and land on a national retailer, not on you.
- Fitting slots are booked by phone and the diary is a paper book.
- Trade customers want overnight ordering and get an answerphone.
What we build for tyre suppliers
- Search by size or registration, with live stock and fitted prices
- Fitting slot booking with a diary your staff control
- Trade login with account pricing and overnight ordering
- Reminders for seasonal changes and tread checks
What it looks like in practice
Drivers search their tyre size and land on a national retailer; fitting is booked by phone into a paper diary. We build search by size or registration with live stock and fitted prices, fitting-slot booking against a diary the staff control, a trade login with account pricing and overnight ordering, and reminders for seasonal changes and tread checks.
What a website costs for tyre and parts suppliers
Most tyre suppliers need the Growth tier, from €10,000, delivered in 6 weeks, paid 40% to start, 40% at staging sign-off, 20% at launch. That includes your tyres and parts fed from your own system, a page per tyre, the filters your buyers use, enquiry capture with alerts, sector pages, structured data, built to score 100 on Google's speed test at launch, and your hosting, domain and code in your name.
After launch, most take the Managed care plan at €195 a month: hosting, SSL, daily backups, software updates, uptime and security monitoring, 2 hours a month shared between content edits and development (no rollover), a monthly report in plain English and a one working day response, month to month with 30 days' notice. If the site you have now only needs its faults fixed rather than replacing, single fixes start at €175 and the free audit names them.
Typical ticket for a tyre in your trade is €60 to €1,500; one enquiry that comes to you instead of to the online tyre retailers covers a lot of website. The full menu, with the five-year comparison, is on the pricing page.
Questions tyre suppliers ask
- Can drivers find their size from the registration?
- Yes. Registration to size, then stock, price fitted, and a slot to book, in under a minute on a phone.
- Trade customers want to order for the morning.
- A trade login with account prices and an overnight cut-off, so the order is on the van at seven.
- We want to remind people about winter tyres.
- Reminders from the dates you already hold, by email or text, timed to the season.
Faults we see most on tyre suppliers sites
Before anyone talks about a rebuild, the audit usually finds a few of these. Each has its own page with the fix and the fixed price, and none of them needs a new website.
- Slow to start loading · A half day to a day.
- Not built for phones · One to three days depending on the size of the site, or part of a rebuild.
- Built for Internet Explorer · A day, or part of a rebuild.
- No phone or email on the homepage · Two hours.
- Google told the insecure copy is the master · An hour.
Check your own site first
Free, on screen in seconds. The faults a driver or a garage actually hits on your homepage, and what each one costs you.
Free, no call. The first findings come up in a few seconds and the full result in about half a minute. We load your site in a real mobile browser the way Google measures it, read your inner pages, your DNS, certificate, email records and sitemap, follow your stock list to the pages for the things you actually sell, and show you the three worst things on screen.
Five questions to ask anyone quoting you, and our answers
- Where is the work actually done?
- Here, by the person you are talking to. Nothing is passed to a white-label shop in another time zone without telling you, because nothing is passed anywhere.
- Who can see my enquiry data, and under what agreement?
- You, and us while we build or maintain it, under a written data-processing agreement. Your customers' details never leave infrastructure in your name.
- What happens on day 31?
- The same as day 1. Fixed-price builds carry a 90-day warranty on defects; care plans run month to month; nothing expires when the invoice clears.
- Who owns the code, the hosting and the domain?
- You do, from the first commit. Your repository, your hosting account, your registrar. Written into the quote. (The one exception is the monthly dealer plan, where the code passes to you when the 12-month minimum is complete.)
- What does Google's own speed test say about it?
- We build to score 100 on Google's mobile test and report the launch-day figure in writing; the final instalment is due when the written acceptance criteria are met, not on a score. ukcarimports.ie scored 88 on 10 October 2026 with real visitors passing all five Core Web Vitals. Run it yourself, on any page of the proof site.
Fifteen minutes about your depot
Tell us how your tyres and parts reach the online tyre retailers today and we will tell you how they reach your own site tomorrow, with a fixed price.