Websites for auction houses and salerooms: your lots on your own site within the hour, and the enquiry on your desk first
You already keep your lots up to date for the live-bidding platforms. The same feed can run a site you own, fast enough to pass Google's real-visitor speed test, where a bidder finds the lot, sends the enquiry to you, and never sees a competitor's stock beside yours.
What it is like now
- The bidding platform takes a cut of every hammer and owns the bidder list.
- Your catalogue is a PDF and your site cannot search it.
- Consignors want to see results and buyers want to see what is coming, and neither can.
What we build for auction houses
- Catalogues online, searchable by lot, category and estimate
- Timed online bidding with deposits, identity checks and a bidder account
- Results archive that ranks for every maker and category you have sold
- Consignor portal with valuations, lot status and settlement
What it looks like in practice
A saleroom's catalogue is a PDF and its bidding runs through a platform that takes a cut of every hammer and owns the bidder list. We put catalogues online, searchable by lot, category and estimate; timed online bidding with deposits, identity checks and a bidder account; a results archive that ranks for every maker you have sold; and a consignor portal with valuations, lot status and settlement.
What a website costs for auction houses and salerooms
Most auction houses need the Platform tier, from €20,000, delivered in 10 to 14 weeks, paid 40 / 40 / 20, or 12 monthly payments. That includes your lots fed from your own system, a page per lot, the filters your buyers use, enquiry capture with alerts, sector pages, structured data, built to score 100 on Google's speed test at launch, and your hosting, domain and code in your name.
After launch, most take the Managed care plan at €195 a month: hosting, SSL, daily backups, software updates, uptime and security monitoring, 2 hours a month shared between content edits and development (no rollover), a monthly report in plain English and a one working day response, month to month with 30 days' notice. If the site you have now only needs its faults fixed rather than replacing, single fixes start at €175 and the free audit names them.
Typical ticket for a lot in your trade is €50 to €50,000 a lot; one enquiry that comes to you instead of to the live-bidding platforms covers a lot of website. The full menu, with the five-year comparison, is on the pricing page.
Questions auction houses ask
- We cannot leave the live-bidding platform for the big sales.
- You do not have to. Timed sales and the catalogue live on your site; the live platform stays for the events that need it, and your bidder list is yours either way.
- Identity checks and deposits are a legal requirement for us.
- Built in: ID capture, a card deposit through Stripe before a bid is accepted, and a full audit trail per lot.
- Can consignors see how their lots are doing?
- Yes. A consignor login with valuation, lot status, hammer price and settlement date.
Faults we see most on auction houses sites
Before anyone talks about a rebuild, the audit usually finds a few of these. Each has its own page with the fix and the fixed price, and none of them needs a new website.
- Slow to start loading · A half day to a day.
- Not built for phones · One to three days depending on the size of the site, or part of a rebuild.
- No headline for search engines · Two hours.
- Rented page-builder site · A rebuild at the Presence or Growth tier.
Check your own site first
Free, on screen in seconds. The faults a bidder actually hits on your homepage, and what each one costs you.
Free, no call. The first findings come up in a few seconds and the full result in about half a minute. We load your site in a real mobile browser the way Google measures it, read your inner pages, your DNS, certificate, email records and sitemap, follow your stock list to the pages for the things you actually sell, and show you the three worst things on screen.
Five questions to ask anyone quoting you, and our answers
- Where is the work actually done?
- Here, by the person you are talking to. Nothing is passed to a white-label shop in another time zone without telling you, because nothing is passed anywhere.
- Who can see my enquiry data, and under what agreement?
- You, and us while we build or maintain it, under a written data-processing agreement. Your customers' details never leave infrastructure in your name.
- What happens on day 31?
- The same as day 1. Fixed-price builds carry a 90-day warranty on defects; care plans run month to month; nothing expires when the invoice clears.
- Who owns the code, the hosting and the domain?
- You do, from the first commit. Your repository, your hosting account, your registrar. Written into the quote. (The one exception is the monthly dealer plan, where the code passes to you when the 12-month minimum is complete.)
- What does Google's own speed test say about it?
- We build to score 100 on Google's mobile test and report the launch-day figure in writing; the final instalment is due when the written acceptance criteria are met, not on a score. ukcarimports.ie scored 88 on 10 October 2026 with real visitors passing all five Core Web Vitals. Run it yourself, on any page of the proof site.
Fifteen minutes about your saleroom
Tell us how your lots reach the live-bidding platforms today and we will tell you how they reach your own site tomorrow, with a fixed price.