Marketplace syndication for estate agents
List once on your own site and push to the property portals from there, instead of the other way round. Your site becomes the master copy, the enquiry comes home, and the marketplace goes back to being a channel.
What is included
- Your site as the single source of truth for stock
- Feeds out to the marketplaces you choose
- Consistent photos, prices and specs everywhere
- Reporting on which channel actually produced the sale
What it looks like in practice
An agent types every listing twice, once for the portal and once for the website, and the website loses. We read the CRM feed the portal already gets, so nothing is typed twice, give buyers search by area, price, beds and type that works on a phone, and send vendors an automatic weekly report of views, enquiries and viewings. Valuation requests and viewing bookings are built in, and the office stops ringing to confirm what a form already did.
Why estate agents in particular
- The portals own your listings, your leads and increasingly your vendor relationships.
- Vendors choose the agent whose site looks like it will sell their house; yours has not changed in years.
- Every listing is typed twice, once for the portal and once for the site, and the site loses.
Typical ticket in your trade: €1,500 to €15,000 a fee. One enquiry that comes to you instead of to the property portals covers a lot of website.
The same thing for other trades
Check your own site first
Free, on screen in about ten seconds, no call. We fetch your homepage once, the way a visitor's browser does, and nothing else.
Fixed price, fixed date, in writing
Fifteen minutes about what you sell and how your stock moves today. A quote within two working days.